Lisa Koblitz

Lisa Koblitz (born 2001) combines her passion for the accordion with her expertise in graphic design, brand communication, and digital media. For many years she has been active in the Locherhof accordion orchestra and is involved not only musically but also with great dedication in promoting the association’s contemporary presentation. 

Even in her youth, she regularly participated in competitions such as „Jugend musiziert“, the Baden-Württemberg State Youth Meeting, and the German Accordion Music Prize – both as a soloist and in a duo with Maresa Rapp. In addition, she deepened her musical knowledge in the D-courses of the German Accordion Association. Today, she works as a youth conductor in the Locherhof Accordion Orchestra and is particularly committed to youth work and modern club life. 

In addition to her musical career, Lisa Koblitz studied Integrated Product Design at the Hochschule der Medien Stuttgart with a focus on graphic and media design. Subsequently, she worked as a brand manager at the radio station die neue welle. There, she was responsible for the further development of the corporate design and the creation of print and digital media, advertising materials, and social media content. These experiences continue to shape her work at the intersection of design, communication, and music.  

Through her creative work for the Locherhof accordion orchestra – especially in the areas of social media and digital club communication – the Hohner Conservatory became aware of her. The club’s modern and authentic appearance demonstrates how effective contemporary public relations can be in inspiring people to play the accordion and making clubs visible. 

Since 2026, Lisa Koblitz has been teaching the subject „Digital Presence in the Music Industry“ at the Hohner Conservatory in Trossingen. At the heart of her teaching is the question of how musicians and clubs can make their passion for the accordion visible even outside the concert hall. In doing so, she imparts practically-oriented strategies in social media, corporate design, content creation, and digital communication. Her goal is to empower students to bring fresh ideas to their clubs, reach new audiences, and present the accordion as a modern, versatile instrument in public life. 

For Lisa Koblitz, musical quality and contemporary communication are inextricably linked. She is convinced that the future of the accordion scene does not only arise on stage, but also through a strong, authentic presence in the digital world.